The #BeeSustain initiative encourages meetings industry professionals to share sustainable actions. Each month, Copenhagen CVB rewards an organization or an individual for sharing best sustainable practices – September’s winner is event expert Guy Bigwood!
The #BeeSustain initiative launched in May 2014 and is an attempt to create awareness and ‘create a buzz’ about sustainability and green meetings by asking meeting professionals to share sustainable actions.
It is our monthly ambition to reward a meetings branch professional for sharing sustainable actions using the #BeeSustain hashtag.
Our winner this September is event expert and MCI Group Sustainability DirectorGuy Bigwood, who also works as a strategic consultant and speaker.
We reward Guy Bigwood due to his ongoing work with sustainable event management and his consistent support of our #BeeSustain initiative.
Guy encourages, educates and informs the meetings- and event industry to be sustainable under the parole “less conversation, more action.” He actively shares best sustainable practices and industry news on Twitter, and has actively used the #BeeSustain-hashtag when doing so.
Guy Bigwood comments:
“Beesustain is one of the most original, fun and informative sustainability initiatives in the global events industry at the moment. Once again it demonstrates Copenhagen’s leadership driving the social, environmental and economic sustainability agenda. Bravo!”
Guy Bigwood was the sustainable event management expert when Copenhagen staged the eco-certified UN Climate Change Conference COP15 in 2009, and during the Danish European Union presidency in 2012.
The buzzing continues!
So far, the #BeeSustain has been well received since it launched. From mid-May up until now, the #BeeSustain hashtag has achieved a Tweet reach of way over 1,5 million and that is not just among meetings industry professionals, but everyone from environmental organizations and activists, to beekeepers and opinion-leaders.
A couple of week ago, it was announced that #BeeSustain is a finalist for ‘ICCA Best Marketing Award 2014’.
Copenhagen has a strong, green and environmentally friendly image, and with its long record of accomplishment in sustainable meetings management, the Danish capital has earned the nickname Capital of Sustainable Meetings.
In Wonderful Copenhagen CVB, we want to show our appreciation of the ongoing support to the #BeeSustain initiative.
In June, Milda Salciute, Administrator of Knowledge and Events, IMEX Group, won the challenge and in July, The Toronto Fairmont Royal York Hotel won due to their efforts to support the bees and the environment.
In August, Lyyti.com, an online event management software company that focuses extensively on sustainable event management was awarded for their recently published ’50 Shades of Green – a guide to sustainable events,’ where they share best practices and include the #BeeSustain initiative as one of the possible sustainable actions that can be undertaken when arranging events.
In Copenhagen, the CSR project, Bybi (‘City Bee’), has released 20 million bees in recent years and, this spring, Wonderful Copenhagen CVB adopted two bee families in the city’s Botanical Garden to support the initiative and initiative.
ByBi incorporates the story about what Copenhagen stands for: It’s not only about sustainability in an environmental sense, the project is built on science, helps support people on the edge of the labor market, children and refugees on the one hand and encourage the local community to make the city even more livable by planting flowers on the other hand.
About MCI Sustainability Services
MCI Sustainability Services is a global consulting company focused on helping organisations to visualise, plan and implement sustainable operations, events and destinations that create value for their customers, employees and the communities in which they serve. They advise the UN, associations, businesses and governments worldwide, to help them realise the power of events to bring to life their sustainability commitments.